What I've Learned

Practical insights from building products, scaling teams, and embracing AI

Showing 25 posts
How to Evaluate a Software Development Estimate
Technical Leadership Nov 06, 2026 10 min read

How to Evaluate a Software Development Estimate

How to evaluate a software development estimate or agency quote: what a credible one contains, the red flags, the hidden line items and the questions to ask.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Technical Due Diligence Checklist: Before You Buy or Sign
Technical Leadership Nov 02 10 min

Technical Due Diligence Checklist: Before You Buy or Sign

A technical due diligence checklist for founders: what to check in code, data, security, costs and team before you buy, invest or sign, and what red flags cost.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Rebuild vs Refactor: When to Rewrite Legacy Software
Technical Leadership Oct 27 10 min

Rebuild vs Refactor: When to Rewrite Legacy Software

Rebuild vs refactor: how to decide whether to rewrite legacy software or upgrade it in place, from two real projects that went opposite ways and what each cost.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Human in the Loop: Why AI Still Needs Human Oversight
AI Development Oct 25 9 min

Human in the Loop: Why AI Still Needs Human Oversight

AI writes code faster than any team, but it can't tell when it's wrong. What human in the loop means, what breaks without it, and how to check your team has it.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
PWA vs Mobile App: Why I Told a Client to Skip the App
Web Development Aug 14 9 min

PWA vs Mobile App: Why I Told a Client to Skip the App

PWA vs native mobile app: why I steered a client away from an app store build to one installable web app, what you give up, and when native is worth it.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Prompt Engineering vs Prompt Guessing: When to Use Each
AI Development Jan 16 5 min

Prompt Engineering vs Prompt Guessing: When to Use Each

Prompt engineering vs prompt guessing: why prompts without context, guidelines and goals give random results, and when guessing is actually the right move.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Do I Need a CMS for My Website? Why AI May Be Better
AI Dec 04 5 min

Do I Need a CMS for My Website? Why AI May Be Better

Do you need a CMS for your website? For most business sites, an AI-managed static site is faster, safer and cheaper. Here is when a CMS still makes sense.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Why Your Business Needs a Web Presence Before You Need It
Web Presence Nov 24 3 min

Why Your Business Needs a Web Presence Before You Need It

Why your business needs a web presence now: reviews, rankings and reputation compound slowly, so start building before your sales pipeline slows down.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Stop Contact Form Spam Without CAPTCHA: 5 Invisible Layers
Security Nov 01 6 min

Stop Contact Form Spam Without CAPTCHA: 5 Invisible Layers

How to stop contact form spam without CAPTCHA: five invisible layers that cut bot submissions by 80% while real customers fill out the form as normal.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
When to Use AI Thinking Mode (and When to Turn It Off)
AI Development Oct 25 4 min

When to Use AI Thinking Mode (and When to Turn It Off)

When to use AI thinking mode: turn it on for strategy, tradeoffs and open questions, and off when you know exactly what you want built. A simple rule of thumb.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Documentation Debt: How to Organize Team Documentation
Project Management Oct 11 12 min

Documentation Debt: How to Organize Team Documentation

Documentation debt is what you pay when nobody can find the docs. How we organized 39+ files with one entry point, status badges and an archive in 4 hours.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Vibe Coding for Beginners: 5 Do's and 5 Don'ts
AI Development Oct 10 8 min

Vibe Coding for Beginners: 5 Do's and 5 Don'ts

A vibe coding guide for beginners: 5 do's and 5 don'ts for building with AI tools, from small first projects and clear prompts to testing and version control.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Vibe Coding with AI: Why Planning Still Matters
AI Development Sep 30 12 min

Vibe Coding with AI: Why Planning Still Matters

Vibe coding with AI gets you to 80% fast, then stalls. Why planning still matters, and how having AI document its own work keeps your codebase consistent.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
AI Development Best Practices: Avoid the AI Speed Trap
AI Development Sep 26 8 min

AI Development Best Practices: Avoid the AI Speed Trap

AI doesn't fix chaos, it amplifies it. AI development best practices for moving fast with systems: documentation, tests, prompt templates and daily reviews.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
AI Project Stuck at 80%? How to Finish and Ship It
AI Development Sep 21 8 min

AI Project Stuck at 80%? How to Finish and Ship It

Why AI projects get stuck at 80%: the five blockers behind the last 20%, how to tell if your project is really stuck, and two practical paths to ship it.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
How Personal Habits Build Professional Excellence
Team Leadership Jun 26 7 min

How Personal Habits Build Professional Excellence

How personal habits build professional excellence: everyday disciplines at home, from finances to email, train the planning and detail that your projects need.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Weekly Priorities for Project Managers: The Big 3 Method
Project Management May 30 5 min

Weekly Priorities for Project Managers: The Big 3 Method

Set weekly priorities as a project manager with the Big 3: three outcomes that make the week a win, align your team and stop busywork stalling projects.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
File Naming Conventions: Best Practices to Stop File Chaos
Systems & Organization Apr 22 5 min

File Naming Conventions: Best Practices to Stop File Chaos

File naming conventions best practices: a simple date, project, type and version format with examples, plus tips to roll it out so your team finds files fast.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
Recurring Tasks: Best Practices That Actually Work
Project Management Mar 19 6 min

Recurring Tasks: Best Practices That Actually Work

Recurring tasks best practices: when to automate repeating work like standups and audits, when to skip it, and a one-sentence test for deciding.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →
12 Agile Principles That Actually Work in Real Projects
Agile Feb 10 9 min

12 Agile Principles That Actually Work in Real Projects

The 12 Agile principles with a real-world example for each, the four Agile Manifesto values behind them, and why they work in practice, minus the theory.

TS

Travis Sutphin

Principal engineer. 25+ years building software.

Read More →